{"id":848,"date":"2019-04-04T09:37:44","date_gmt":"2019-04-04T14:37:44","guid":{"rendered":"https:\/\/roykessel.com\/?p=848"},"modified":"2019-04-08T09:42:57","modified_gmt":"2019-04-08T14:42:57","slug":"jt-foxx-megabranding","status":"publish","type":"post","link":"https:\/\/roykessel.com\/jt-foxx-megabranding\/","title":{"rendered":"JT Foxx MegaBranding"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"1024\" height=\"1024\" src=\"https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19-1024x1024.jpg\" alt=\"\" class=\"wp-image-849\" srcset=\"https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19-1024x1024.jpg 1024w, https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19-150x150.jpg 150w, https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19-300x300.jpg 300w, https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19-768x768.jpg 768w, https:\/\/roykessel.com\/wp-content\/uploads\/2019\/04\/Roy-and-JT-4-3-19.jpg 1473w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Roy Kessel with JT Foxx, MegaBranding Chicago, April 3, 2019<\/figcaption><\/figure>\n\n\n\n<p>JT Foxx held his MegaBranding event in Chicago on April 3,\n2019.&nbsp; Until about a year ago, I had\nnever heard of JT Foxx.&nbsp; I attended one\nof his free events in Chicago last summer and got thrown into a whole new world.\nJT bills himself as The World&#8217;s #1 Wealth Coach.&#8221;&nbsp; Though he comes across as cocky and harsh, he\nhas proven very successful and continues to create new businesses with his\ntireless energy.&nbsp; <\/p>\n\n\n\n<p>I attended a 2<sup>nd<\/sup> event in Chicago last fall and\nthen attended the week long MegaSuccess program in Anaheim in November\n2018.&nbsp; That event really opened my eyes\nas to JT&#8217;s power.&nbsp; Some of it is a\nself-fulfilling prophecy, but he sets his vision and does everything that is\nneeded to make that a reality.<\/p>\n\n\n\n<p>Though he can be harsh on some of the attendees that he coaches\nin front of the group, there can be no doubt about his desire to help people\nimprove.&nbsp;&nbsp; His work schedule is daunting,\nand you only have to look at his travel schedule to be impressed by how he is\nable to maintain that energy throughout.&nbsp;&nbsp;\n<\/p>\n\n\n\n<p>JT presents all around the world and hosts many of his\nevents and training without charge.&nbsp;\nObviously, he sells some of his coaching services and online programs,\nbut the value that he delivers is significant.&nbsp;\n<\/p>\n\n\n\n<p>Today&#8217;s session focused on branding. &nbsp;JT is a huge proponent of celebrity branding\nand the power that you get by having photographs taken with celebrities.&nbsp; This type of branding by association is\nsomething that many large corporations use to help brand their own products.<\/p>\n\n\n\n<p>Another of JT&#8217;s ongoing mantras is the importance of\ncoaching.&nbsp; JT personally has 8 coaches\nand draws different value from each of them.&nbsp;\nHe talks about the importance of overcoming fear and that it typically\ntakes each person five times of doing one task before they overcome that fear.<\/p>\n\n\n\n<p>JT walked us through many of the elements which are\nimportant in the branding process.&nbsp; Some\nof these learning nuggets included the types of branding<\/p>\n\n\n\n<ul><li>Personal Branding<\/li><li>Company Branding<\/li><li>Results Branding<\/li><li>Mission Branding<\/li><li>Legacy Branding<\/li><li>Exclusivity Branding<\/li><li>Bonus based Branding<\/li><\/ul>\n\n\n\n<p>The other set of items that was particularly interesting was\nthe way that JT spoke about the steps that are needed to establish stronger\ncredibility:<\/p>\n\n\n\n<ul><li>Speaking<\/li><li>Media<\/li><li>Testimonials<\/li><li>Branding by Association<\/li><\/ul>\n\n\n\n<p>JT typically has Brent Turley open up his presentations and\nBrent does a terrific job setting the tone and telling the stories of his tennis\nplaying children and their athletic scholarships.&nbsp; Brent tells the stories of capitalizing on\nchances for his kids to hit with Jose Higeras, Roger Federer&#8217;s coach, and with\nChris Evert.&nbsp; But embedded in these tales\nare the concepts of perseverance, taking risks, moving quickly and taking\nadvantage of opportunities that present themselves.<\/p>\n\n\n\n<p>JT put together a 30-day program to help people accelerate\ntheir branding strategies.&nbsp; The point of\nthe program is to go through one element each day, for 30 days. And then repeat\nit two more times for a total of 90 days.&nbsp;\nReinforcing the strategies in this way will allow you to truly embed the\nstrategies in your daily consciousness.<\/p>\n\n\n\n<p>At the end of the day, JT gave some very helpful insight about\nhow you can gain additional credibility by writing a book.&nbsp;&nbsp; JT&#8217;s process guides you through the steps in\ncreating an E-book that can reach high levels on Amazon.&nbsp; Certainly, having a bestseller&#8221; would add to\nyour credibility and enhance your personal branding.<\/p>\n\n\n\n<p>Having now attended my 4<sup>th<\/sup> event of JT Foxx,\nthere can also be no doubt that he has some tremendous ideas and helps many\npeople improve their lives.&nbsp; He does it\nin a very different way to Tony Robbins, but the impact is very real.&nbsp; <\/p>\n","protected":false},"excerpt":{"rendered":"<p>JT Foxx held his MegaBranding event in Chicago on April 3, 2019.  Until about a year ago, I had never heard of JT Foxx.  I attended one of his free events in Chicago last summer and got thrown into a whole new world. JT bills himself as The World&#8217;s #1 Wealth Coach.&#8221;  Though he comes across as cocky and harsh, he has proven very successful and continues to create new businesses with his tireless energy.  <\/p>\n","protected":false},"author":1,"featured_media":849,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,24,179,22],"tags":[409,411,413,408,410,412,6],"_links":{"self":[{"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/posts\/848"}],"collection":[{"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/comments?post=848"}],"version-history":[{"count":0,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/posts\/848\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/media\/849"}],"wp:attachment":[{"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/media?parent=848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/categories?post=848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/roykessel.com\/wp-json\/wp\/v2\/tags?post=848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}